ANTENNA SOFTWARE: LOGO, TAGLINE, WEBSITE
Antenna doesn’t sell apps. They don’t sell “business computing for best-in-class enterprises” or “leverage.” What they do sell is the power to say “Yes.” The power to delight, to amaze, to deliver. The solutions Antenna sells make it easier for people to do their jobs. They make problems go away. They make it easier for more people to do more things, and make more money.
All the work centers on the emotions this idea inspires. It’s not about features, bells-and-whistles, dogs or ponies. It’s not about anything Antenna sells. It’s about their customers - looking at Antenna and saying “Imagine what we could do if we had that.”
Deploy Happiness. Everyone wants happy customers. And happy customers are a direct result of a workforce that’s empowered to deliver. Here we mix a very technical term - “Deploy” with a very emotional one - “Happiness” to explain what we’re really doing when we arm a mobile workforce with Antenna apps.
